Surfing has struggled with going mainstream. You know it, I know it… we all know it. Once you become a surfer, you become a part of a unique culture that most mainstream people simply don’t understand.
The masses tend to gravitate towards TV and movies and surfing movies and TV shows have always struggled. It makes sense why when you think about it. Until someone experiences their first wave, they don’t get it.
Sure, movies like Blue Crush made surfing look cool and introduced the sport to parts of the USA that is nowhere near the ocean, it didn’t create a mass influx of surfers.
So this means that viewership is low and the TV/movie people won’t continue to pump money into things that don’t make them a bunch of money.
Well Reese Witherspoon’s company Hello Sunshine tried with Surf Girls Hawaii, but it has appeared to have been canceled for a season two.
Per the show creator, Monica Medellin:
“Closing one chapter to write the next! Creating and producing Surf Girls Hawai’i has been a 5 year process with many ups & downs but it was 100% worth it. I hope my work can open up possibilities for girls, women and people of color through the power of sports.
“I’m officially in development for my next TV series and I can’t wait to take you on this journey with me. Thank you everyone for the support!”
Surf Girls Hawaii seems destined for the graveyard of cancelled mainstream surf shows, joining ABC’s The Ultimate Surfer and Apple TV’s Make or Break, where they gather dust and cobwebs.
RIP.
Thanks to streaming, though, check out Surf Girls Hawaii here.
Here’s a snippet from the presser:
“This 4-part docuseries offers behind the scenes access to five of the sport’s most exciting young stars – Moana Jones Wong, Ewe Wong, Maluhia Kinimaka, Pua DeSoto, and Brianna Cope – as they train, navigate family responsibilities, and compete against the highest-ranking surfers in the world to get to the top of the podium. The stakes have never been higher as they battle intense waves, while feeling the added responsibility of representing their native Hawaiian heritage in the world of competitive surfing. It’s a coming-of-age story on the ocean, featuring the most beautiful beaches in the world during endless summer.”